This film begins in Pensacola. Viewers see Fort Pickens, Blue Angels and the Naval Air Station. The film moves to Panama City, where viewers see people frolicking in the surf and teens with a guitar. In Tallahassee, the film shows Apalachee Parkway toward the Old Capitol, FSU and Killearn Gardens State Park (now Alfred B. Maclay Gardens State Park). Viewers see Rainbow Springs' "submarine boats" and Weeki Wachee. At Tarpon Springs, a diver puts on a suit and jumps in. Also shown are Tampa Bay hotels, fishing party boats, tarpon fishing, horse and dog races, jai-alai, baseball spring training, golf, boating and skiing. The film also shows Cypress Gardens, Busch Gardens, Sarasota's Horn's Cars of Yesterday and Sarasota Jungle Gardens. Viewers see the Ringling Brothers Circus in Venice, the Edison Home in Fort Myers and the Caribbean Gardens in Naples. Produced by Beckley Films and FDC; sponsored by Eastern Airlines and FDC.
Florida Memory is funded under the provisions of the Library Services and Technology Act from the Institute of Museum and Library Services. Florida’s LSTA program is administered by the Department of State's Division of Library and Information Services.