Some history of the Ladies Professional Golf Association is given at the beginning of this film. Then, viewers see what life is like for a female pro. The ladies are seen traveling, relaxing and packing for a tour. Arnold Palmer says that "there is a place for women's professional golf." Various players tell how they supplement their income by associating with manufacturers and retailers such as Sears. The clothing and hairstyles are varied and interesting. Produced by Tel-Air Interests; sponsored by Sears-Roebuck.The film features Sherry Wilder, Kathy Thayer, Jackie Pong, Gerta Boykin, Althea Gibson, Shirley Englehorn, and 1950s footage of Patty Berg and Babe Zaharias.
Florida Memory is funded under the provisions of the Library Services and Technology Act from the Institute of Museum and Library Services, administered by the Department of State's Division of Library and Information Services.