J.C. Penney Had a Farm

If you ever find yourself in Northeast Florida looking for a pleasant route for driving, we recommend State Road 16 between Green Cove Springs and Starke. There’s not much traffic, the scenery is nice, and you’ll pass through a remarkable relic of Florida history called Penney Farms. At first glance, the town bears the usual hallmarks of a North Florida village – large shade trees, wood-frame houses, and a historical marker here and there. Read one of those markers, however, and you’ll learn that Penney Farms was a planned community, developed from scratch in the 1920s by the department store tycoon J.C. Penney himself.
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